Ed Sheeranand Bridgerton's Phoebe Dynevor got close in the new music video for his song Camera, which features on his latest album Play. The highly anticipated eighth album is released today (12 September).
The singer celebrated the release of his latest record by dropping the official music video for Camera. The video stars Bridgerton icon Phoebe Dynevor. Directed by Emil Nava, the same person who worked with Ed on the Lego House music video starring Rupert Grint, the Camera music video focuses on the early stages of a relationship.
It's all shot on an iPhone and shows Ed and Phoebe's characters first meeting at a restaurant, followed by moments from various dates, such as picnics, bar-hopping and even sharing the stage at one of Ed's stadium tours.
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When announcing the project, Ed revealed he had considered using real-life footage of him and his wife, Cherry. But, ultimately, he chose to keep those moments private and recreate them instead.
"My original Camera music video idea was using private home footage of mine and Cherry's key moments of our relationship," Ed said.
"But as you guys know, we are an intensely private couple, and some things we wanted to keep just for us. So, I recreated a few key moments of our relationship for the music video with the wonderful Phoebe Dynevor."
Ed's latest album has been described by the singer as "a direct response" to the "darkest period of my life". He explained in a press release that he "wanted to create joy and technicolour, and explore cultures in countries I was touring."
The singer is no stranger to travelling the world and has recently stated he has plans to move to the United States with his family. His reasoning was that he has a massive tour planned and doesn't want to leave Cherry or his two daughters, Lyra and Jupiter, in Suffolk. And though he grew up in Suffolk, where the family currently lives, he also spent a lot of time in Ireland as a child, as his father hails from Belfast.
Due to his father's heritage and how often he spent time in the country, Ed once referred to himself as "culturally" Irish, sparking backlash. On the Louis Theroux Podcast, he said: "I class my culture as Irish. I think that's what I grew up with. My dad's family is ... he's got seven brothers and sisters. We'd spend all of our holidays in Ireland.
"My first musical experiences were in Ireland, I grew up with trad music in the house. So I identify culturally as Irish, but I was obviously born and raised in Britain."
He went on to say that he thought of Ireland as his "second home musically" and added that it is the place he is the most successful. The Galway Girl singer said he didn't "overthink" it and was proud of his culture and identity.
"I don't overthink it but I do feel like my culture is something that I'm really proud of."
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