Seth Rollins makes statement with $13,500 designer coat and ruthless new faction on WWE Raw

Seth Rollins is no stranger to bold statements, both in the ring and in his wardrobe. But on the April 28 episode of WWE Raw , “The Visionary” took things to another level - unveiling a lavish $13,500 (approx. ₹11.3 lakh) coat while forming a brutal new alliance with Bron Breakker and Paul Heyman.

Rollins made his entrance in a long, striking blue coat adorned with golden peacocks and floral motifs. The garment, designed by Pakistani luxury brand Rastah, quickly went viral on social media. Known as the “Golden Peacock” long coat, the made-to-order piece comes with an equally extravagant pair of matching trousers priced at $920.

We've got questions for these three!#WWERaw pic.twitter.com/Ct3dVUhgr4

— WWE (@WWE) April 29, 2025

While Rollins’ fashion grabbed headlines, it was his partnership with Breakker and Heyman that delivered the real shock factor. Flanked by his new allies, Rollins opened the show by proclaiming that he represents the future of WWE - and that the future starts now.

Sami Zayn declines offer, then pays the PriceIn a dramatic turn, Rollins offered fellow WWE Superstar Sami Zayn a spot in the new faction. However, Zayn refused to align with the trio, accusing Rollins of hypocrisy and stating he would never follow someone who betrayed his own values.



The refusal set the stage for a brutal main event. Zayn faced Bron Breakker in a hard-hitting contest that ended prematurely after a series of devastating spears from Breakker forced the referee to call off the match for Zayn’s safety. But the assault didn’t stop there.

Rollins stormed the ring post-match and delivered a crushing Curb Stomp to Zayn, leaving his former friend motionless as WWE officials rushed in.

This episode marked a clear turning point for Rollins, who has not only realigned himself with one of WWE’s most powerful minds in Heyman, but also backed his words with brutal action. His new faction seems set on domination, and with Breakker’s raw power and Heyman’s cunning strategy, the group is already sending shockwaves through the WWE Universe.

And while fans debated his $13,500 coat online, Rollins made it clear he’s not just changing his style - he’s changing the power structure in WWE.

As SummerSlam approaches, all eyes will be on this dangerous new trio - and whether anyone in the locker room can stand in their way.